Business process outsourcing services provider TDCX was awarded the “Best Employer Brand” during the Philippines Best Employer Branding Awards 2020.
The Excellence in HR – Organizational Award was presented to TDCX for its continuous innovation of an overall positive, engaging, and empowering brand experience for employees. Through its “Be Happier” campaign, TDCX has prided itself on putting a premium on employee satisfaction to drive customer success. Its people-oriented corporate culture, shaped by the values of teamwork, initiative, courage, innovation, and trust, encourages accountability and positive reinforcement among every member of the organization.
Providing a welcoming workplace also allows people to grow and feel valued – knowing that the company puts conscious efforts to ensure employee’s overall safety and well-being, especially during a pandemic. TDCX proactively assisted its employees as they adapted to the new normal; efforts were also made to keep everyone engaged and taken care of physically and mentally through various online activities.
People Director Vanessa Maningas sees this recognition as a great affirmation of what they do despite challenging times. “This award is important to us because what we care most about is making our people happier, and this only means that we are in the right direction despite how tough this year has been. It encourages us to continue doing our best to create a healthier, friendlier work culture.”
“Remaining steadfast to the principles behind #BeHappier has also helped us in so many ways. During the pandemic, to push for this idea may sound counterintuitive but sticking to it enabled us to laser focus on what truly matters most at such a critical time—our people. With or without the pandemic, we know that happy people produce happy results. As a BPO company, the best formula for success always starts or entails putting people first.”
The award was instituted by the Employer Branding Institute (EBI), World HRD Congress, and the Stars of the Industry Group to recognize the exemplary human resource (HR) practice of individuals and companies across Asia. EBI is an international virtual organization of seasoned HR professionals that share best practices in talent management and employer branding. TDCX offers 360° Customer Experience Solutions for consumer-driven companies around the world.